FINGERBOARDING BRAND
My latest branding project for Shredmill, an innovative fingerboard brand, centers around its groundbreaking modular machine designed with skateboard obstacles. I crafted a dynamic and bold visual identity using the modules as inspiration and that speaks to the creativity and precision of the fingerboard community. Beyond the branding, I designed custom graphics for the fingerboards, a facemask, a glove, and developed the branding guidelines to ensure consistency across all materials. The result is a cohesive and edgy brand that captures the essence of street culture and brings a fresh perspective to the world of fingerboarding.
