STRATEGIC PRECISION MEETS CULTURAL VELOCITY
A strategic retrospective of 2025.
This document showcases selected operations executed as Creative Director and Project Manager, decoding the dual operating system behind my practice. It is where the mathematical precision of Corporate Strategy (Amazon) converges with the visceral gravity of Cultural Movements (Electric Animals / Pura Tinta Fest).
It explores how to wield "Subversive Luxury" not just as an aesthetic, but as a market-dominating tool.
Here, data is the foundation, and culture is the accelerant.