BRAND SYSTEM FOR AUDIOVISUAL COLLECTIVE
CENSORED is an audiovisual brand and cultural platform that explores the intersection between art, identity, and creative expression. This project involved the complete creation of its visual identity and brand system, including logo development, typographic hierarchy, color palette, and conceptual foundations.
The brand was designed around the duality between what is revealed and what remains hidden, establishing a flexible typographic system with four variations — editorial, conceptual, audiovisual, and vertical — and a visual language inspired by censorship: redacted blocks, blur, and typographic omission.
In addition to the core identity, the project expanded into the design of the presskit for “Censored Essentials”, a short-form audiovisual series that captures the personal and creative essence of different artists. The presskit integrates the same cinematic tone and modular system, combining storytelling, layout direction, and brand application in a cohesive narrative.
The result is a brand universe that balances minimalism with expression — built to live across print, motion, and street culture — always revealing what’s real through what remains unseen.
The brand was designed around the duality between what is revealed and what remains hidden, establishing a flexible typographic system with four variations — editorial, conceptual, audiovisual, and vertical — and a visual language inspired by censorship: redacted blocks, blur, and typographic omission.
In addition to the core identity, the project expanded into the design of the presskit for “Censored Essentials”, a short-form audiovisual series that captures the personal and creative essence of different artists. The presskit integrates the same cinematic tone and modular system, combining storytelling, layout direction, and brand application in a cohesive narrative.
The result is a brand universe that balances minimalism with expression — built to live across print, motion, and street culture — always revealing what’s real through what remains unseen.
